Key Takeaways
- Vietnamese mobility brand Green SM has launched an all-electric taxi service in Los Angeles, marking its first foray into the North American market.
- The entire Los Angeles fleet exclusively comprises VinFast VF 8 electric vehicles, reinforcing a commitment to zero-emission transport.
- Customers can access the service via the Green SM app, a dedicated hotline, or by street-hailing, offering multiple convenient booking options.
- This expansion into the U.S. represents Green SM’s ninth global market, building on its operations established since its founding in Vietnam in 2023.
- The company plans significant investment in local team building and comprehensive driver training to ensure high service quality and customer trust in the competitive Los Angeles market.
Los Angeles, USA – Green SM, the rapidly expanding Vietnamese mobility brand, has officially launched its all-electric taxi service in Los Angeles, California. This strategic move on October 16, 2026, marks the company’s inaugural entry into the North American market and signifies a substantial expansion of its global footprint.
The launch introduces a fleet exclusively composed of VinFast electric vehicles, specifically featuring the VinFast VF 8 models. This initiative positions Green SM at the forefront of sustainable urban transportation in one of the world’s most car-centric cities, aligning with growing global mandates for reduced carbon emissions.
Expanding Electric Mobility into North America
Green SM’s arrival in Los Angeles underscores a critical phase in the company’s international growth strategy. The United States, particularly a major metropolitan hub like LA, presents both significant opportunities and challenges for an all-electric ride-hailing service.
The selection of Los Angeles as its North American launchpad highlights the city’s commitment to green initiatives and its substantial market for innovative transportation solutions. This move also capitalizes on the increasing consumer demand for environmentally friendly travel options.
The VinFast Fleet: A Commitment to Zero Emissions
Central to Green SM’s offering in Los Angeles is its exclusive use of VinFast electric vehicles. The VinFast VF 8, an all-electric SUV, will form the backbone of the company’s taxi fleet.
This commitment to a single-brand, all-electric fleet not only reinforces Green SM’s environmental credentials but also streamlines operational efficiencies, including maintenance, charging infrastructure requirements, and driver training specific to the vehicle platform.
Seamless Access for Los Angeles Commuters
Green SM aims to provide a highly accessible and convenient service for Los Angeles residents and visitors. Customers will have multiple options to book their all-electric rides.
The primary method will be through the dedicated Green SM mobile application, offering a modern, user-friendly interface for ride requests. Additionally, customers can opt to call the company’s hotline for bookings or simply hail a Green SM vehicle directly on the street, mirroring traditional taxi services.
Building Local Infrastructure and Expertise
Following the successful launch, Green SM is committed to establishing a robust local operational framework. This includes a phased approach to building its team within Los Angeles.
The company plans to actively recruit and rigorously train local drivers. This strategy is crucial for ensuring that the service not only meets but exceeds local standards for professionalism and customer care, while also contributing to the local economy through job creation.
A Global Player in Sustainable Transport
Founded in Vietnam in 2023, Green SM has rapidly emerged as a significant force in the global electric mobility sector. Its expansion into Los Angeles marks its ninth global market, demonstrating a rapid and ambitious international growth trajectory.
Prior to its U.S. debut, Green SM had already established strong operational bases across various continents. Its services are currently active in Vietnam, Laos, Indonesia, the Philippines, India, Kazakhstan, Denmark, and the Netherlands.
Leadership Vision for the U.S. Market
Ms. Hoang Thanh Hang, CEO of Green SM in the U.S., articulated the strategic importance of the American expansion. She emphasized a long-term vision centered on building strong relationships and delivering exceptional service.
“The United States represents an important milestone in Green SM’s growth journey,” Ms. Hang stated. “We aim to build trust with customers, drivers and local communities, one journey at a time. Our experience across international markets has shown us that the future of electric mobility is not defined by an all-electric fleet alone. It also depends on service quality, well-trained and reliable drivers, and genuine care in every customer interaction.” This quote underscores the company’s holistic approach, prioritizing service excellence alongside its eco-friendly mission.
The Broader Impact on Urban Mobility
Green SM’s entry into Los Angeles with a dedicated all-electric fleet contributes significantly to the ongoing transformation of urban mobility. It offers a tangible solution for reducing tailpipe emissions and noise pollution in dense urban environments.
The presence of a new, well-funded electric taxi service can also catalyze further investment in charging infrastructure and encourage greater adoption of electric vehicles among both commercial operators and private consumers in the region. This aligns with California’s aggressive climate goals.
Fostering Trust and Quality in a Competitive Landscape
The Los Angeles ride-hailing market is highly competitive, dominated by established players. Green SM’s strategy, as highlighted by Ms. Hang, focuses on differentiating itself through superior service quality and a strong commitment to its electric mandate.
The company’s emphasis on well-trained and reliable drivers, combined with genuine customer interaction, is designed to cultivate loyalty and trust within the local community. This approach is crucial for sustainable growth in a market where consumer choice is abundant.
Source and Forward Outlook
This initiative is part of Green SM’s broader strategy to lead the transition to sustainable transportation globally. The information regarding the launch has been provided by Green SM.
As Green SM establishes its operations and expands its fleet in Los Angeles, its progress will be closely watched as an indicator of the viability and scalability of dedicated electric taxi services in major global cities. The company’s continued investment in technology, infrastructure, and human capital will be key to its long-term success in North America.
FAQ Section
What is Green SM?
Green SM is a Vietnamese mobility brand founded in 2023, specializing in all-electric taxi and ride-hailing services. It operates in multiple countries globally, focusing on sustainable urban transportation with zero-emission fleets.
When did Green SM launch its service in Los Angeles?
Green SM officially launched its all-electric taxi service in Los Angeles on October 16, 2026, marking its first entry into the North American market.
What type of vehicles does Green SM use in Los Angeles?
The Green SM fleet in Los Angeles consists entirely of VinFast electric vehicles, specifically featuring the VinFast VF 8 models, known for their modern design and electric performance.
How can customers book a Green SM taxi in LA?
Customers in Los Angeles can book a ride through the Green SM mobile application, by calling the company’s dedicated hotline, or by hailing an available vehicle directly on the street.
Which other countries does Green SM operate in?
In addition to the U.S., Green SM currently operates in Vietnam, Laos, Indonesia, the Philippines, India, Kazakhstan, Denmark, and the Netherlands, making Los Angeles its ninth global market.
What is Green SM’s strategy for the U.S. market?
Green SM aims to build trust with customers and communities by prioritizing service quality, well-trained drivers, and genuine customer interaction, believing that electric fleets alone are not sufficient for success. They are also committed to building a local team and providing comprehensive driver training.